It started, as many good obsessions do, with a scroll. One look at Alemais—a relatively young Australian label with a flair for color, character, and a good narrative—and I was hooked. I especially love today’s Alemais dress – one of their bestselling, statement styles.
It’s one of those pieces that’s versatile for countless occasions – vacation, parties, and beyond. From the beautiful serene blue hue to the posh print, I’m confident you’ll love having this dress in your closet too.
Founded in 2020, the brand has quickly become a darling among the fashion set for its statement-making prints and sustainable ethos. And yes, it’s the same one you spotted in White Lotus, casually stealing every scene.
Alemais Dress
Of all their creations, I keep returning to one standout: the Magdalena Dress. Equal parts breezy and fashionable, it’s a midi silhouette that gives major resort energy. Plus, it cinches just so at the waist with a belt, includes a slip for coverage (hallelujah), and features the most tranquil shade of blue shade. Best of all, the nature-meets-vintage-travel print feels posh without trying too hard. In short, it’s the kind of dress you’d wear in Positano, or possibly just to your friend’s summer garden party—but either way, you’ll feel very put together.
It also fits like a dream. I found it true to size, though if you’re between, consider sizing down. For reference, I’m 5’4″ and the length hits just right—no hemming required, thank you very much.
And while the Magdalena is my current crush, it’s hardly the only gem in the Alemais lineup. There’s a mini version of the same print that’s perfect for sunnier days, and a cut-out rendition that reads just the right side of flirty.
If You’re New to ALÉMAIS, Let Me Catch You Up
The Alemais niverse is one of bold palettes, painterly prints, and clothes that feel more like wearable art than seasonal trends. You know it when you see it—every piece feels unmistakably theirs. Which is perhaps why the fashion crowd has fully embraced them: they’re not ones to follow trends, they have a clear sense of purpose and place in the indudstry.
But what makes them really worth your attention is the how behind the wow. The brand champions transparency in its supply chain and works closely with artisanal communities to create their signature nature-inspired textiles. Think slow fashion. Very cool.
Alemais Dress – In Closing
In a world of basics, Alemais delivers main-character energy. And honestly? That’s worth dressing for.
I hope you’ll take a moment to check out this amazing company. They have so many fabulous new arrivals too, like this colorful midi dress and this embellished silk dress. Stunning!