Chip + Jo’s New Target Magnolia Holiday Collection

40+ Hearth & Hand New Arrivals
Target Magnolia Holiday Collection

Ready or not, the holidays are almost here! Case in point, Chip and Joanna Gaines are releasing their Hearth + Hand for Target Magnolia Holiday Collection tomorrow (October 18th)! Friends, the collection is AWESOME, and based on past releases, I’m confident several most will sell quickly.

Hearth and Hand with Magnolia

Yes, the holidays will be different this year. However, I imagine people will be investing even more into their holiday décor. We could all use a dose of cheer, and these pieces are just a great way to spark a bit of joy during a really tough time.

This collection embodies the ideal fun and festive spirit. Plus, I love the timeless elements of the collection. Everything feels classic and refined!

Hearth Hand Christmas Collection

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What is Hearth + Hand for Magnolia?

In case you’re unfamiliar, Chip and Joanna (Jo) Gaines are the co-owners and co-founders of Magnolia, a multi-pronged business grounded in the heart of the home.

They are also the former co-stars of HGTV’s Fixer Upper, and the new co-founders of Magnolia Network, which is set to debut in 2021. Oh, and they have a home and lifestyle collection at Target (Hearth + Hand with Magnolia). They’ve been staying pretty busy, huh?

Christmas Design Accents

Target Magnolia Holiday Collection

After previewing Chip and Jo’s line, I was amazed at the sheer amount of products. Best of all, there really isn’t a “dud” in the bunch. Some of my personal favorites include this darling mug set, woven holiday tree collars (also love this unique basket version), and this adorable wooden treehouse toy for kids.

Also, I really want to get this Snowman Kit for my niece! Knowing how much time we’re going to be spending indoors this winter, I love the idea of coming up with a fun and interactive activity that she can enjoy outside.

Best of all, most of the items are under $20. In fact, everything feels extremely reasonably priced – especially the Christmas tree collars. In fact, Bob and I just went through an exercise to find a reasonably priced tree collar about a month ago.

We opted for this version for our Christmas tree collar, and I also really loved this one too. Ours is nearly $20 more than the Target option. And I looked everywhere! If you’re eyeing a Christmas Tree collar, I highly recommend buying one sooner than later. They always sellout.

When Does the Target Magnolia Holiday Collection Launch?

The Target Magnolia Holiday Collection launches tomorrow, 10/18, on and also in-store. Based on Target’s past releases, most of the new collections launch on the website at 3 AM EST.

Chip Joanna Gaines Holiday Collection

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Style Charade Holiday Décor

In the meantime, stay tuned for a lot of our home holiday updates, including how we’re planning to decorate our home! In fact, we’re pretty far along for both our interior and exterior design plans for Christmas! Normally, we don’t spend a lot of time decorating our home for the holidays, but we’re excited to deck it out a bit more! I can’t wait to share more details (and photos) with you!

Plus, we’re opting for something different than the traditional red and green theme and option. Instead, we’re going with something that will tie in better with our living and dining room color scheme. More to come!

In Closing

In the meantime, I look forward to hearing what you buy from the Hearth + Hand Target Magnolia Holiday collection! Be sure to check out the wide array of products – toys, pajamas, kitchen and home décor, and beyond.

Chip Joanna Gaines Holiday Collection

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