An Exclusive Preview of the Rifle Paper Target Collection

Prints, Patterns, and Florals - Oh My!
Rifle Paper Target Collection

It’s no secret that I love Rifle Paper Co. From their stationery to accessories, furniture to wallpaper, their pieces have authentically become a part of our everyday lives. Heck, our powder room is filled to the brim with their posh hydrangea print. Therefore, I’m delighted to share a preview of the Rifle Paper Target Collection of decor pieces and everyday objects.

The one thing to know about Rifle? It’s all about joy, pattern, and prints. Especially the prints.

As one of my all-time fave brands, Rifle Paper Co. is one of a kind. One look at an item, and you’ll immediately know it’s designed by them. Their floral prints are singular.

Today, I’m taking you behind-the-scenes of the entire line, what to buy, and why I’m confident you’ll love it!

Rifle Paper Co Furniture

Rifle Paper Target Collection

The Rifle Paper Co. x Target Collection is the ultimate mood booster, and will add color and joy into your home. The limited-edition decor collection features 200+ pieces in signature Rifle Paper Co. designs like Garden Party, Peacock, Hydrangea, Menagerie and Juniper Forest.

There’s truly something for nearly every part of the home, from beds and headboards to lamps and lighting, tapered and pillar candles, and lamp bases and shades. In fact, you’ll find a well-curated mix of home décor, indoor furniture, wall art, candles, lighting and much more ranging in price from $10-$1,250.

Every single style is the ultimate statement piece, and everything features Rifle’s signature hand-painted illustrations. In addition, I was delighted to see new pieces, like the ceramic planters that come in two sizes. Overall, these are new-to the brand products, and I love seeing new extensions of their line.

So what am I planning to purchase? Well, the high-quality storage boxes and these candles in the hydrangea print have my name written all over it. Thankfully, they’ll be perfect additions to the lake home!

Target Rifle Paper Co

What is Rifle Paper Co?

In 2009, husband and wife duo, Nathan and Anna Bond, officially founded Rifle Paper Co. The goal of the company was to create, design, and share bold colors, hand-painted florals, and whimsical characters in a variety of housewares, home decor, stationery, lifestyle products and beyond. In so many ways, Rifle elevates the everyday with products that make you feel (and look) good.

Besides, why not add a healthy dose of dopamine décor that are instant mood lifters? I’m here for it!

Who is Anna Rifle Bond?

As co-founder of Rifle Paper Co., Anna Rifle Bond creates the most divine hand-painted illustrations ranging from bright, colorful designs to more moody, serene color palettes.

What’s more, on their website, Anna explains, “I started this brand creating products I loved and would be proud to use myself. Ten years later, I still feel that way.” Love that!

Target Decor Rifle Paper

When Can You Shop the Rifle Paper Co. Target Collection?

Shoppers can officially purchase items from the Rifle Paper Target Collection starting Sunday, February 4, 2024 exclusively on Keep in mind, this is a limited-edition collection, so run don’t walk to shop the line.

Garden Party Illustration

Create a sweet and colorful vibe with Rifle Paper Co. x Target’s Garden Party collection. Furthermore, the unique floral design and color palette works perfectly for a pop of color for both modern and traditional decor styles.

Peacock Art

Rifle’s peacock art illustration features the majestic creature perched on branches with touches of gorgeous flowers and leaves. In general, Anna created this design using a modern take on a traditional motif.

Rifle Paper Target Collection Hydrangea Print

It’ll be no surprise that the Rifle Paper Target Collection hydrangea print pieces are my absolute favorite. In general, the pattern just brings me so much joy.

Menagerie Collection

Rifle’s Menagerie Collection is based on 20th-century modern artist designs. Moreover, this posh print is complete with illustrated animals roaming through a forest of stylized flowers and trees. 

Juniper Forest Pieces

Bring the outdoors in with Rifle Paper’s Juniper Forest print. Anna created the most gorgeous illustration of a layered, woodsy look. Basically, design includes a mix of clusters of berries, hanging moss, and pinecones amidst beautiful stems and branches.

Strawberry Fields

No, I’m not referring to a Beatles song. 🙂 Again, Rifle brings forward the most magical pattern with Strawberry Fields, which features the most beautiful, serene florals. Additionally, this print is one of the most neutral in the collection if you’re seeking something a bit more calm.

Target x Rifle Paper Co. Collection

In closing, be sure to shop the Rifle Paper Target Collection starting Sunday, February 4, 2024 exclusively on I can’t wait to see what you get from the line! Finally, congrats again to the entire Rifle Paper Co. family. I’m thrilled!

Lastly, be sure to check out Rifle’s website for additional products and inspiration.

Leave a comment


Sign up to receive Jenn's weekly newsletter, filled with exclusive content, sale alerts, and more behind the scenes charades!